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May 5, 2023

Understanding the ROI of FourSight Training on Innovation and Leadership

Two years after training, the organization could still measure the positive impact. In 2013, Brett Richards, PhD wanted to test his new culture survey, which measured an organization’s growth potential. He found willing participants at Sheridan College, one of Canada's largest colleges. Nearly a hundred administrators
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February 13, 2023

Understanding the Significance of FourSight Colors in Creative Thinking

The FourSight colors were chosen deliberately, if not exactly scientifically. Here’s why we chose blue for clarify, orange for ideate, green for develop and red for implement.
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October 5, 2021

Boosting Creativity During a Global Crisis: Strategies for Sustaining Creative Energy

As part of our nature, humans are born into the world with two innate qualities that promote survival and growth. All humans are wired to find and follow patterns. We are innate conformists. This bias towards conformity has many advantages. It promotes cooperation, establishes norms, enables learning, and saves
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October 5, 2021

The Power of 'How Might We' in Innovation and Problem Solving

“How might we…” Those are 3 of the most powerful words in innovation. Learn a turn of language that can transform a complaint into a question that draws fresh ideas and new thinking.
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July 12, 2021

Innovation Driven — How UPS is Living its Strategy

Like so many corporate leaders, Anne Price wanted more innovation, but wasn’t sure how to get it. As Director of Global Marketing Capabilities at UPS, Price wanted a way to help UPS marketers live up to their new corporate strategy: “Innovation driven.” Her solution came in the form of a training course, inspired by
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July 8, 2018

Understanding the Power and Origin of Ideas in Innovation

Ideas fuel innovation. No ideas? No innovation! But what are ideas exactly? In this interview we ask Gerard Puccio PhD, author of “Creative Leadership” and the “FourSight® Thinking Profile” and chair of the oldest Master of Science program in Creative Studies, to illuminate what ideas are and where they come from.
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June 13, 2018

Debunking Myths: Five Misconceptions about Creativity to Unlearn

In this insightful video, Sarah Thurber, the Managing Partner at FourSight, debunks five common myths and misconceptions about creativity that might be hindering your potential. She emphasizes that creativity is not a magical or spontaneous phenomenon, but a transformational process that involves connecting things in
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April 12, 2018

Empowering Young Entrepreneurs: FourSight's Role in Innovation at Oberlin College

I’ve worked as a productive thinking facilitator for most of my professional life—strategy sessions, creative problem-solving workshops, innovation initiatives, conflict resolution, mediation, community engagement, organizational restructuring, and negotiations, from mergers to breakups.
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January 15, 2018

Boosting Innovation: Five Reasons to Flex Your Creative Muscle

#1. Creativity fuels innovation. Today, it’s hard to find an organization that doesn’t have “innovation” in its mission statement. Professor Felix Janszen stated, “After the age of efficiency in the 1950s and 1960s, quality in the 1970s and 1980s, and flexibility in the 1980s and 1990s, we now live in the age of
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